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Game Online Casino – Twitch’s recent updates have had huge ripple effects in the livestreaming industry. The most significant policy change was the ban on gambling content that Twitch introduced in October 2022. Another move streamers may not welcome is adjusting revenue sharing to better quality partners.
These policy updates have created a vacuum in the market. They have left many streamers stranded as they look for alternative options. Kick.com is trying its best to exploit the opportunity as a potential competitor of Amazon affiliate.
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Kick.com, the new livestreaming platform created by Twitch sensation Tyler “Trainwreckstv”, has been making headlines lately for its impressive growth and promising features. However, some have raised concerns about the platform’s financial ties to online casino Stake.com. Is Kick.com merely a vehicle for Stake.com’s online casino, and is the former’s success a reflection of the latter’s interests? Continue reading to know more.
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Kick.com is one of the main topics of discussion in the livestreaming community. Many were happy to know about Kik’s proposed plans for all stakeholders in the industry. But its entry was met with a lot of criticism from attendees.
But what exactly is this new company? What is the expected end of its entry strategies? Here’s everything you need to know:
Kick.com is a livestream platform looking to go toe-to-toe with Twitch. Remember, Twitch currently has 188 million viewers. Therefore, Kik will have to excel to compete effectively with the Amazon-owned service.
So far, things are looking good for the new entry. The site has registered more than 1 million users since its launch in late 2022. It has also enjoyed endorsements from popular content creators Trainwreck, Roshtein and Drake.
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The problem with the launch of the Kik streaming platform is the apparent need for the platform to exist after the ban on gambling in October 2022.
With investment interest split between platforms, Kik’s viability as a vehicle to promote online gambling in the stock is being questioned. These concerns stem from the stock’s owner, Eddie Craven, who played a key role in creating Kick.com.
Another topic that viewers brought up was Kik’s comparison to Twitch. Most of the features on the home page of the new website look similar to the purple platform.
But this worked in Kick.com’s favor, as it made it easier for users to adapt to the new environment. This reduced the learning curve for viewers and content creators moving from Twitch to the Trainwreck-powered site.
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One of the most famous names you’ve probably seen associated with Kick.com is TrainRec. So, what role does Tyler Nicknam play in all of these developments?
Tyler “Trainwreck” Nicknam’s story in the streaming industry dates back to 2015. The popular content creator opened the Trainwreckstv channel on Twitch, which now has over 2 million followers. The same YouTube version has over 200,000 subscribers and enjoys thousands of views per upload.
Nicknam is one of the streamers who has been more outspoken about Twitch’s “unfair” policies. For the past few months, he has been updating his fans about his plans to launch a new platform that will rival Twitch. In late 2022, they introduced Kick.com as part of that plan.
In his Washington Post interview, he stated that he is an advisor to Kick in a non-ownership role. Therefore, everyone expects him to be essential in ensuring that Kick.com meets the needs of its content creators.
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It’s also important to mention that Trainwreck has ties to Stake.com. The two parties signed a partnership agreement before Twitch rolled out its policy updates.
Crypto-betting site Sponsored Trainrec’s streams, as creators broadcast Stake.com playing casino games. However, following Twitch’s changes, Nicknam moved his sessions to Kick.com in December 2022.
Kik has attracted the attention of many stakeholders due to its remarkable features. The streaming service has several streamer-based policies. According to Trainwreck, this could usher in an era where the well-being of content creators comes first.
Kik’s approach focuses more on streamers’ revenue and the flexibility of its policies. Of course, some have pointed out that these features are not unique to the platform. But considering the trend of many leading services, this is still a commendable move by Kick.com.
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As mentioned earlier, Kick.com is one of the best trying to overtake Twitch. One opportunity the Trainwreck-backed platform has identified is revenue sharing.
Twitch offers a 50/50 split for standard streamers and 70/30 for premium creators. However, this policy will change in June 2023, as the purple platform attempts to standardize payments.
After the revenue update goes into effect, Twitch will only give high-quality streamers 70/30 on their first USD $100,000. After that, the 50/50 rule applies to everyone regardless of status.
Kick.com strives to do things differently by making sure everyone gets what they deserve. All streamers earn 95% of the money generated through subscriptions. Trainwreck and other stakeholders believe that the remaining 5% is sufficient to run all maintenance operations.
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Another topic that Trainwreck mentioned in his TwitLonger post while introducing Kick.com was tips. Famous content creators ensure that streamers receive 100% of the gifts and tips they receive from their fans.
In addition to the 50/50 split, most major platforms keep a portion of the tips. However, with Kick.com’s “100% Kicks” policy, streamers can earn more from their work. It helps them invest in equipment that makes video streaming safer and better.
The withdrawal policy may not be unique to Kik, but it’s another point worth mentioning. Despite technological advances, many livestream platforms still adopt old-school return methods. Likewise, it can take days for streamers to receive funds in their accounts.
Kick.com is looking to change that by speeding up the payment process. According to the company, content creators will be able to receive their withdrawals on the same day.
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Streamers have always criticized Twitch for its bans. The Amazon-owned platform has often banned or rejected streamers indefinitely, leaving many worried about their place on the purple platform.
The newly launched competitor promises to remove such misconceptions by creating clear policies. Thus, streamers will know what is expected of them and there will be no complaints if found wrong by the law.
So, Ed Craven and the Trainwreck characters are the main links between Kick and Stake. But to better understand the whole scenario, it is prudent to know about online crypto casino first.
Stake.com has gained popularity as an ever-evolving crypto-betting company in the gambling industry. It first appeared in 2017 and has attracted more than 5 million users in its few years of operation. According to SimilarWeb, the betting site has a traffic of more than 18 million visits per month.
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Today, it handles billions of transactions every year, thanks to its vast user base and wide range of casino games. Some of the best games unique to Stake.com include Dice, Limbo, Mines, Video Poker and Keno.
A key factor in Stake.com’s rapid growth is its marketing strategy. For example, its sponsorship deal with Everton and Watford is a plan to build its brand awareness among football fans.
Remember, the company offers sports betting. Therefore, it makes sense to approach football fans as they are the main consumers of this product.
In addition to the Premier League, Stake.com has forayed into other sports associations such as the Ultimate Fighting Championship (UFC). The crypto-gambling giant signed a deal to become UFC’s betting partner in 2021.
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What sets Kick.com apart from other livestream platforms is its close relationship with online casino Stake.com. As mentioned earlier, Trainwreck and Ed Craven are popular names for contacting companies.
However, many expressed concern that Kick.com’s success was based not only on the quality of its platform but also on Stake.com’s financial interests. He believes that Kick.com is a vehicle for online casino to reach a larger audience. How accurate are those feelings?
First, the connection between Kik and Stake.com cannot be denied. Trainwreck confirmed the same in a statement to The Washington Post, saying that Ed Craven has invested in the newly formed platform.
However, it is worth noting that there is no official partnership between Stake and Kick.com. Their relationship is based solely on mutual benefits from their independent operations.
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Like any other company, Stake.com uses Kick.com as an advertising channel. Stock sponsors streams on Kik, where streamers play random games on its website. Like Twitch, the crypto-betting company operates according to the rules set by the livestream service.
Of course, given the stock’s reputation in the marketing circle, you can understand the critics’ concerns. The Ed Craven Company was very aggressive in its marketing strategies. But with this aggressive approach, Stack often worked with the necessary legal framework.
Kik has already had several stock-sponsored streams in its two months of operation. Drake, Roshteen and Trainwreck have hosted at least one stream since the launch of the new platform.
Trainwreck was the first to create a channel on Kik, similar to his Twitch’s TrainwreckTV. At the time of writing the Kik channel has already gained over 80,000 followers.
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Niknam’s new page has hosted more than 10 streams on Kik since November 2022. Unsurprisingly, all sessions are trainwreck broadcasts of slot games at Stake.com.
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