Casino Theatre Bookmyshow
Casino Theater Bookmyshow – Collection of classic posters from Purasawalkam district. Paarthal Pasi Theerum was played by Uma (in Kelis), then Nilavu was played by Saraswathi (Purasawalkam), Kapalothia Thamizan was played by Sayani (Ayanavaram), Server Sundaram was played by Roxy (Purasawalkam) and Enga Veethu Pillai. Mekala (Purasavalkam).
If you are looking for the perfect combination of residential area and shopping mall, Purasawalkam is your automatic choice! Ironically, the term
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Because this area was quite full of trees of this variety! Ironically, today there is no greenery in this area and the streets are always chock-a-block! Purasawalkam is one of the oldest places in Chennai. This is the nearest residential area when coming down from Chennai Central Railway Junction. In the tinsel town of Tamil films, Purasavalkam districts include Kilpauk, Ayanavaram, Kelis, Ottery, Aminjikarai, Anna Nagar, Chepet, Cholaimedu and Nungambakkam. In trade matters, this conglomerate is technically West Chennai, as Kodambakkam can be named as South Chennai, North Madras and Mountain Road are clearly identified.
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Purasawalkam, is often regarded as the signal maker for the entire film industry! If the release of the film is in doubt and there is uncertainty about the release, the opening of advance bookings at Abirami Mega Mall is considered as a big green signal for the release of the film. The very famous and influential veteran ‘Abiram’ Ramanathan is a powerhouse in the trade and all roads lead him to critical decisions! Just last week, he surprised the entire industry by waiving the online booking fee at his theatre, which many believe was taken by the right person to head the Tamil Cinema Chamber of Commerce. “Abiram” Ramanathan’s favorite son-
– The industry is developing! The Abirami complex took off in the early 1970s, at a time when the multiplex boom began in Chennai, when other stalwarts like Devi & Sathyam also entered the fray! Since 2007, Abirami has taken over all the screens for renovations and launched various theme-based theaters. They even introduced a new lingo to the movie trade – they named it 7 Star Theater, much to the surprise of moviegoers. A waiter is called to serve you dinner and there are folding chairs that can be converted into beds while you watch your favorite poet! In recent years, Abirami has often been the first theater to open advance bookings for Didi; Sometimes they open up to 2 weeks before release! They were also 1
To suspend advance bookings for films like Vishal’s Madha Gaja Raja and Kamal Haasan’s Vishwaroopam, indicating postponement. Although Abirami is one of the pioneers of audio technology
(They installed a Dolby sound system even before the release of Kamal Haasan’s Kurudhi Punal – the first Tamil film to be mixed with this sound)
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Today they have the latest laser projection for their screens. Laser projection is a smart long-term investment that lowers the operating costs of projector lamps! Until one of its screens opens after recovery
The big Hindi release was in Diwali 2007 when they released Shah Rukh Khan’s ‘Om Shanti Om’ in his revamped Swarna Sakthi Abirami and even released the film in Chennai! This sent shock waves to Ega, who specialized in Hindi films. So Ega released only one film – Saawariya – for this Diwali, losing out to the high-profile SRK film! Abirami is also one of the leading distributors in Chennai city. When Abiram releases a successful big film in Chennai, Abiram ensures a red carpet screening of the film in multiplexes with maximum exposure and they give the film a long run if the film is successful. Let it be Rajinikanth’s 2007 blockbuster Sivaji
Successful bigs distributed by Abirami here take a long-term perspective even in today’s short-term trend. Interestingly, the theater is patronized by fans and family audiences. On the one hand, they spread such high-profile biggies; On the other hand, they produce and distribute small films like Unnodu Ka. When the crowd booed and booed SivaKarthikeyan after the climax of Ethir Nechal
“Abirami had shows every day for every film in the summer of 1999. Be it Rajinikanth’s Padayapa (action drama) or Vijay’s Thullatha Manamum Thullum (romantic drama) or Ajith’s Vaali (romantic thriller), it was a huge summer. At Abirami. . if booked in advance You don’t have a ticket, it was impossible to enter”
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She reunites with Mohammad, a film buff in Chennai. Starting with Dharmadurai in 1991, Abhiram hasn’t missed a single Rajinikanth film till date! The impressive list includes Thalapathy, Manan, Annamalai, Pandian, Yejaman, Ujaipal, Vaali, Veera, Baasha, Muthu, Arunachalam, Padayappa, Baba, Chandramukhi, Sivaji, Kuselan, Endhiran, Kochadaiyan, Lingaa and Kabali. Since the early 1990s, they have made sure that not a single Ranjinikanth film is missed, which is unbelievable! Abiram is also a supporter of Kamal Haasan. For example: Tenali collected Rs 1, 50, 61, 872 in 6 weeks from 5 screens in Chennai city and Abiram’s share was around 25%. After renovation, Abirami 7Star has 809 seats, Swarna Sakthi Abirami has 348 seats, Sree Annai Abirami has 354 seats and Robot Bala Abirami has 272 seats.
Abiram’s nearest competitor – Sangam Cinemas – is about 2 km away from Kilpauk. Sangam, by design, is trying to replicate Sathyam cinemas with similar lobbies, trained staff, elite concessions, etc. They are less cramped compared to Abirami Mega Mall and have several seats in all three screens. Sometimes Sangam tries to choose elite films to give it a lush feel! In every way possible, Sangam tries to be different from Abiram! A common man often believed that if you create a war field in the city of Chennai, you would pit these two theaters against each other! In 2007, when Ramanathan Sivaji Rajinikanth’s Abirami was released in the city of Chennai, it sparked a new revolution. More works were created, the film was in almost every release location, and no unheard of shows were available! In Kodambakkam district, Udhayam, Kamala & AVM Rajeswari starred in the film and in Mount Road, it released in all major release centers – Sathyam, Devi, Albert and Melody. Such a wide display has never been seen before. But, in the Purasavalkam area, Abiram simply monopolized it! While Abiram’s four screeners played Rajinikanth’s blockbuster; They didn’t give Sangam a solo show! Sangam met when they started distributing films like Vijay Sethupathi’s Pizza
This time by maintaining the monopoly! The cat and mouse game continued when Abiram’s super hits Kalakalappu and Kumki were not released when only Sangam played exclusively! Today this practice is stopped because every movie is released everywhere and the distributor tries to get maximum from 1.
On the weekend! In 2007, Ajith’s blockbuster Billa set a trend when it opened in both Abirami and Sangam multiplexes – a new first in the field! Sangam recently installed a Dolby Atmos sound system to keep up with the trends and replaced the balcony seats! Practicing a restrained release, Sangam usually opted for inner-city films. Kamal Haasan’s Vassol Raja MBBS, Vijay’s Kushi, Ajith’s Kreedom, Suriya’s Kaakha Kaakha to name a few. Rakesh Jeevraj recalls:
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“When I went to watch Madhavan’s run in 2002, I could buy tickets at the Sangam for the first one.
On weekends, just drop in before the show. The following weekend I brought friends to watch another and long queues started from the roads to the ticket counter. We returned home without tickets and booked in advance for the next day. I was amazed”
. Madhavan’s blockbusters have garnered huge word-of-mouth and no wonder the urban-centric romantic flick was a big hit for Sangam. With large audios, Dolby Atmos, multiple seats and affordable ticket prices, Sangam is a unique 3-screen complex in Chennai. Sangam, Padmam and DLLounge
Abirami & Sangam’s screen share has always been exciting! For example: On the occasion of Diwali in 1991, when Thalapathy Rajinikanth clashed with Guna Kamal Haasan, Abhiram reserved his big screen Abhiram for Thalapathi and compensated with 2 small screens.
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Guna. The trend is still widespread today. Did you notice in Pongal 2014, when Jeela Vijay met Veeram Ajith, Abiram was similarly slow to complete his schedule? Vijay Jila was given a big screen Abirami and Veeram Ajith was compensated with 2 screens – Sakthi & Annai Abirami. A few years ago, in Pongal 2007, when the same two superstars clashed, Abiram screened Vijay’s blockbuster Pokkiri and Ajith’s Aalwar in Sangam. During Tamil New Year 2005, when Tamil cinema witnessed the mother of all fights, Purasavakkam programs were full of excitement. Chandramukhi Rajinikanth –
– He was given the big screen by Abirami and Kamal Haasan’s comedy Mumbai Express was given the screens by Sakthi & Annai and his 4
Hitting the big screen of Sangam Cinemas and thus splitting the screens across all the big three made distributors and fans happy. In mid-June, after the summer releases wrapped up, Sangam hit the big screen with the Shankar-Vikram starrer Anniyan, so both screen parts ensured that Abirami and Sangam stayed busy.
On the same street as Sangam is Ega Cinemas, a discussed 2-screen complex